Got a Minute? Dove unveiled their newest and latest hair care product, the Dove 1 Minute Serum Conditioner, that harnesses serum to undo hair damage in a minute! The venue was transformed into a Hair Lab complete with working and functional sinks, hair-washing and styling salons, where beauty meets lab. To complete the look; serums, test tubes and laboratory equipment were used and added to achieve the clean yet stylish looking Hair Lab. Elements like indoor plants, foliage, white tiles and LED neon lights were included to give the venue a lifestyle look and a classy yet inviting ambience.